Director of Marketing
Web Development | Marketing Consulting | Brand Positioning | Copywriting | Sales Funnels | Project Management
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P.J. Strahm: Dynamic Executive & Director of Marketing Driving Innovation and Growth
P.J. Strahm is a versatile executive and visionary leader with a proven track record of driving innovation, delivering exceptional results, and making a positive impact across various industries. With a Bachelor of Arts in Sociology and Economics from Bucknell University and a Nonprofit Management Graduate Certificate from Harvard University Extension School, P.J. combines academic rigor with hands-on experience to excel in his professional endeavors.
Director of Marketing Expertise
As the Director of Marketing for FullScope Solutions Inc, P.J. Strahm brings a wealth of expertise in marketing strategy, brand development, and digital marketing. He specializes in improving landing pages and websites, developing stronger marketing and sales funnels, utilizing Google Analytics and reporting, email marketing, meta ads, conversion design, organic social media content creation and management, search engine optimization (SEO), as well as designing brand pitch decks and presentations, crafting compelling copywriting, and developing effective messaging for brands.
Background & Career Journey
Transitioning into the corporate world, P.J. began his career journey at Canon Solutions America, Inc., as an Account Executive, where he cultivated business partnerships, explored new opportunities, and conducted thorough customer needs. He then transitioned to Stewarts Enterprises, Inc., as a Sales Manager, where he oversaw distribution operations, contributing significantly to meeting sales targets and implementing successful incentive programs for distributors. Subsequently, at JPMorgan Chase & Co, P.J. excelled as an Analyst & Asset Specialist, as a key member of the globally renowned "#1 Asset Specialist team," underscoring his expertise in financial analysis and asset management.
After obtaining PMP, PMI-ACP, and ScrumMaster certifications, P.J. applied his skills as a Senior Project Manager with Revive Homes, where he spearheaded real estate development projects, focusing on vertical integration strategies, building internal CRMs, identifying lucrative properties, and streamlining project workflows to reduce timelines. P.J. also facilitated a partnership between Revive Homes and his brokerage, EXIT Realty, where he serves as a licensed commercial and residential agent in New Jersey, leveraging his marketing and outreach campaign expertise to benefit both entities.
Entrepreneurial Ventures and Community Engagement
In addition to his corporate roles, P.J. is an avid entrepreneur with multiple simultaneous projects and ventures. He is deeply involved in community engagement and nonprofit initiatives, mentoring youth through programs such as the Big Brother Big Sister Program and America Needs You (ANY), and volunteering for organizations like the Special Olympics of New Jersey. P.J. is also the founder of The RAFL Foundation, a nonprofit dedicated to making a positive impact in our local communities.
P.J. is also a Certified Personal Trainer and Fitness Coach, working with FitSpot as a Hyrox affiliate trainer. He coaches individuals to achieve their fitness goals and has helped develop their website as an example of effective marketing strategy improvement.
Innovative Partnerships and Future Vision
P.J. collaborates with TecBrix, a leading web design and development company, to create innovative websites for various brands and companies. Additionally, he partners with SleepHabits, a sleep education brand, to develop innovative marketing campaigns that resonate with their target audience and drive engagement. In collaboration with TecBrix, P.J. helped design websites such as www.fit-spot.com, www.raflarcade.com (connected to www.giverafl.com), www.irevivehomes.com, www.ireviveroofing.com, www.oursleephabits.com, and www.fullscopeinc.com, showcasing P.J. and TecBrix's expertise in creating effective online platforms.